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In a triumphant ode to their stellar performance in the 2023 Formula 1 season, the Red Bull Formula 1 team has gracefully descended into the NFT realm, gracing fans with an exclusive digital collection on the Sui blockchain.
Basking in the glory of an extraordinary season, marked by unprecedented achievements, the Oracle Red Bull Racing team invites fans to mint these digital memorabilia free of charge for a limited time. This artistic endeavor comes hot on the wheels of their record-breaking year, boasting the highest championship points, a trailblazing one-two driver finish, and the illustrious Max Verstappen securing the highest points tally in Formula 1 history.
Dan Mitchell, Senior Marketing Manager of Oracle Red Bull Racing, expressed the team's excitement about sharing this unique piece of history with their global fanbase through innovative collaboration with partners Sui and Bybit. Mitchell emphasized the team's commitment to engaging with fans in novel ways, offering them access to exclusive digital collectibles and virtual experiences.
Crafted by the award-winning design studio Automobilist, the NFT collection promises to showcase distinctive artwork, capturing the essence of Oracle Red Bull Racing's unparalleled journey. The canvas of web3 connectivity has reshaped fan engagement, a sentiment echoed by Evan Cheng, Co-Founder and CEO of Mysten Labs, the brains behind the Sui blockchain.
Cheng highlighted the transformative impact of web3 on how racing teams connect with fans, emphasizing that the commemorative collectibles are more than just tokens – they are tangible fragments of a historic season. With the innovative zkLogin feature, fans can revel in ownership without the complexity of creating crypto wallets or navigating third-party fund transfers.
From December 15 to December 19, fans can dive into this digital celebration, acquiring these limited-edition NFTs with an exclusive Sui innovation that seamlessly integrates Web3 experiences using existing social media credentials. The release further sweetens the deal, ensuring users incur zero gas fees during this exclusive minting window. As the checkered flag waves, Red Bull's NFT gala invites fans to clutch a piece of racing history in the palm of their virtual hands.
